Privacy policy

Last updated: October 9, 2026

1. Who is responsible

The controller of your personal data is Alexandre Würsten, trading as MINDZ AUDIO, Avenue de La Sallaz 42, 1010 Lausanne, Switzerland ("we", "us"). Contact: hello@flowraudio.com. This policy applies to the website flowraudio.com and to the FLOWR software. We process personal data in line with the Swiss Federal Act on Data Protection and, where it applies, the GDPR.

2. What we collect and why

• Early-access list (closed). The website no longer collects sign-ups. People who joined the early-access list before launch are still stored in Mailchimp with their email address, the site language and the origin of the link they came from (for example "instagram_bio"), so that we can tell them about the launch and the launch offer. Legal basis: their consent. You can unsubscribe at any time with the link in every email.
• Website analytics and advertising measurement (only if you accept). If you click "Accept" in the cookie banner, we load Google Analytics 4 and the Meta Pixel to understand how the site is used and how our ads perform. They receive technical data such as the pages you view, your approximate location, device and browser information, the language of the site, the origin of the link you came from, and an identifier stored in your browser. If you buy FLOWR, they also receive the order reference, the amount and the currency (not your name, email address or payment details). Google advertising personalisation features are switched off. If you click "Refuse" or ignore the banner, none of this is loaded or sent. Legal basis: your consent, which you can withdraw at any time (see "Cookies and your choices" below).
• Purchases. Payments are handled by Paddle.com, the Merchant of Record, which collects your payment details and billing information under its own privacy policy. The Paddle checkout is loaded only when you click the buy button; Paddle may use cookies or similar technologies that are necessary to process the payment and prevent fraud. Paddle shares with us the data we need to deliver your license: your name, email address and order reference. Legal basis: performance of the contract.
• License service. To issue and manage your license, we store: your name and email address, your order reference, the amount and currency of your order, your license key (stored in encrypted and hashed form), and for each Mac you activate a technical identifier derived from your Mac (a hash, not the original identifier), the Mac's name, the FLOWR and macOS versions, and activation dates. FLOWR contacts our license server only to activate, renew and deactivate a license. It does not send your audio, your samples or the contents of your libraries anywhere. To protect the license service from abuse, requests are rate-limited using a hashed form of the sender's IP address, kept for about 24 hours.
• Emails about your order. We send your license key and order-related messages by email through Resend. Legal basis: performance of the contract.
• Messages to us. If you write to us, we keep your message and our reply to help you.

3. Who receives your data

We share personal data only with the service providers needed to run FLOWR: Paddle (payments), Cloudflare (website hosting and license service), Resend (transactional email), Mailchimp (early-access list), and, only if you accept analytics, Google (analytics) and Meta (advertising measurement), as well as our email hosting provider. They process data on our behalf or under their own policies.

Where your data goes: Paddle sells to you through Paddle.com Market Limited (United Kingdom) or, for buyers in the United States, Paddle.com Inc. (United States). Resend (operated by Plus Five Five, Inc.), Cloudflare, Mailchimp (Intuit), Google and Meta are US companies; Google and Meta serve users in Europe through their Irish subsidiaries. Your data may therefore be processed in the United Kingdom, the United States and other countries where these providers or their sub-processors operate. Where a country is not recognised as offering an adequate level of data protection, transfers rely on safeguards such as standard contractual clauses or the provider's own transfer mechanism.

4. How long we keep it

• Early-access list: until you unsubscribe.
• Your cookie choice: stored in your browser for 12 months, then we ask you again.
• License and order records: as long as your license is valid, then for the period required by accounting and legal obligations.
• Analytics data: according to the retention settings of the analytics providers.
• Support messages: as long as needed to help you, then deleted.

5. Your rights

You can ask us for access to your data, to correct it, to delete it, to restrict or object to its processing, and to receive a copy of it. Write to hello@flowraudio.com. If you are in the EU or Switzerland, you can also lodge a complaint with your data protection authority.

6. Cookies and your choices

By default, no analytics or advertising cookie is set. The first time you visit, a banner asks you to accept or refuse them, with the same weight for both choices. Only if you accept do Google Analytics and the Meta Pixel load and set cookies (for example _ga, _ga_* and _fbp) in your browser. You can change your mind at any time with the "Cookie settings" link at the bottom of every page: refusing deletes these cookies and stops all measurement.

Independently of that choice, the site uses your browser's local storage for what it needs to work: your language choice, and your cookie choice. If you accept analytics, it also keeps the references of your recent orders in your browser so that a purchase is counted only once. You can also block or delete cookies and local storage in your browser settings, or use a content blocker.

7. Security

License keys are stored encrypted, requests are protected by encryption in transit, and access to our systems is limited to what is needed to operate FLOWR.

8. Changes

We may update this policy. The date at the top of this page shows the latest version.

9. Contact

Alexandre Würsten, trading as MINDZ AUDIO · Avenue de La Sallaz 42, 1010 Lausanne, Switzerland · hello@flowraudio.com